
According to research carried out by Motors.co.uk, searches for used Subaru Imprezas since the first episode are up 243%, peaking at 826% while the show was on.
Stephen Jury, from Motors.co.uk, said: “Subaru has been experiencing a decline in popularity over the past few years and saw 23% less sales in 2012, culminating in the iconic Impreza being taken off the road in 2013. However, following the African Top Gear special and some questionable tongue-in-cheek motor testing, the Subaru Impreza has seen a huge increase in popularity on Motors.co.uk which hasn't been seen since the rally days of Colin McRae.
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